shopping
Pull-In
259 Bowery
212 777 3703

Pull-In will, well, pull you in. No, there's not a person literally dragging you in off the street! This explosive French undies label needs no aggression to get customers. With their hilarious cotton and lycra printed underwear (for both men and women), the line has a loyal following for their good fit as well as statement making prints. Tartan, camouflage, stars, horse bits, strawberries, photoprints of daisies on lawn; it's all been done, and done with a signature waistband that's meant to stick out from one's clothes, say in the nightclub. Meant to pull someone in in another way? Possibly. But if that isn't enough to garner you lots of attention, there's more than just the main line of underwear for you to try; Pull-In also has a lace collection, swimwear, shiny Lycra leggings and camis. And with their new Bowery location designed to remind you of an art gallery, the French label has an additional way to appeal to the aesthete in you.

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